Istanbul, September 2026
Turkish Airlines, the
airline that flies to more countries than any other, has announced that it will
become Liverpool Football Club’s Main Club Partner from 1 June 2027with the
airline’s logo appearing on the front of the men’s, women’s and academy shirts
from the start of the 2027/28 season.
The announcement
marks the next chapter in Liverpool FC’s commercial history and will represent
the first change to the Club’s Main Club Partner in 17 years.
From June 2027,
Turkish Airlines will become Liverpool FC’s Main Club Partner, bringing
together two organisations with a shared international reach and a commitment
to connecting people around the world. LFC’s supporter base spans every
continent, while Turkish Airlines connects people, cultures and destinations
around the world through its extensive international flight network, flying to
more countries than any other airline from its Istanbul hub.
The new partnership
will also mark a significant moment in the history of the LFC shirt. The front
of the shirt is one of the most recognisable positions in world sport and one
that the Club has historically reserved for long-term and meaningful
partnerships.
Turkish Airlines will
become part of that history from the 2027/28 season, as Liverpool FC enters a
new chapter both on and off the pitch.
Turkish Airlines
CEO Ahmet Olmuştur
said:“Liverpool Football Club is one of the world’s most recognised and
respected football clubs, with an exceptional heritage and a truly global
community of supporters. We are very pleased that Turkish Airlines will become
the Club’s Main Club Partner and that our name will take its place on one of
the most iconic shirts in world sport.
As the airline
that flies to more countries than any other, connecting people, cultures and
continents is at the heart of who we are. This partnership brings together two
global brands united by their international reach, commitment to excellence and
ability to inspire millions of people around the world.
The agreement also
marks an important new chapter in Turkish Airlines’ long-standing support for
global sport. We believe in the unique power of sport to transcend borders and
bring communities together. As we begin this new chapter, we look forward to
moving forward together with Liverpool FC and its supporters around the world.”
Liverpool FC Chief
Commercial Officer Ben Latty
said “This is a milestone announcement for Liverpool FC and we are delighted
to welcome Turkish Airlines as our Main Club Partner from June 2027.The front
of the Liverpool shirt holds a special place in the history of our club.
Turkish Airlines is a globally recognised organisation with an extensive
international network, and we look forward to beginning our partnership and
building a strong relationship together, with already strong foundations built
from those special memories back in 2005.
This announcement
also provides an opportunity to recognise the extraordinary contribution
Standard Chartered has made to Liverpool FC over the past 17 years. They have
been an important part of our journey through an exceptional period in the
club’s history, and we are delighted that Standard Chartered will remain part
of the Liverpool FC family as a Global Partner from 2027.As we prepare for this
transition, we look forward to this new season and welcoming Turkish Airlines
as our Main Club Partner from June 2027.”