HERO MOTOCORP DRIVES INCLUSIVE ROAD SAFETY WITH “RIDE SAFE INDIA”

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New Delhi, March , 2026.

 

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, along  with Haryana Police and Raahgiri Foundation organized She Rides For Safety, a Women’s Night Rallyin Gurugram. The rally was flagged off by Dr. Arpit Jain,Deputy Commissioner of Police, Dr. Rajesh Mohan, Deputy Commissioner, Traffic Policeand Mr. Sanjay Bhan, Vice President, Global Business & Product Planning, Hero MotoCorp. Ms. Sonia, Station House Officer and women police force also graced the occasion supporting the cause.

 

The Rally brought together 150 women ridersand was apowerful celebration of safety, confidence and inclusivity on the roads. The women riders took charge of a 9-kilometre route through Gurugram’s streets during late evening hours.

 

Launched in January 2026 to coincide with National Road Safety Month, Ride Safe India is a three-month campaign rooted in 4Es of Road Safety - Education, Engineering, Enforcement and Emergency Care as defined by the Ministry of Road Transport & Highways (MoRTH).Through trainings, awareness drives, school activations and citizen-led activations, the campaign is helping embed safe riding as a collective social responsibility.

 

Commenting on the initiative, Latika Taneja, Head - Corporate Communications, Corporate Affairs & CSR, Hero MotoCorp said,“As the world’s largest two-wheeler manufacturer, with millions riding Hero MotoCorp’s vehicles every day, road safety is not simply a priority, it is a responsibility that defines us. Through our Ride Safe India campaign, we are working to shape a culture of safety by driving sustained behaviour change across communities. Today’s women’s rally reaffirms our belief that safe mobility is fundamental to true empowerment because when women move freely and safely, societies move forward with them.”

 

As part of the initiativefourteen women traffic police officers were also honored for their exemplary contribution to safe mobility thereby celebrating women who lead by example in making India’s roads safer for all.

 

Speaking at the event,Dr. Arpit Jain, Deputy Commissioner of Police, Headquarters, Gurugram Police said, “Initiatives like the Ride Safe India go far beyond road safety awareness, they send a decisive message that our roads belong to every citizen, at every hour. We are proud to stand alongside Hero MotoCorp in creating a safer, more inclusive public space. As a department, we remain committed to partnering with organizations that translate intent into visible, on-ground impact.”

 

The Women’s Night Rally marks a key chapter in Ride Safe India’s inclusive road safety mission. The initiative was anchored in a resolve to place women at the center of India’s road safety narrative.